The following Privacy Policy summarizes the various ways that Big Stone Publishing (Trail
Runner and Rock and Ice) treats the information you provide while using www.rockandice.com
and www.trailrunnermag.com (Website).

Please read this Privacy Policy carefully. You can access the Privacy Policy any time. Your use
of and/or registration on any aspect of the Website will constitute your agreement to this Privacy
Policy. If you cannot agree with the terms and conditions of this Privacy Policy, please do not
use the Website. This Privacy Policy does not cover information collected elsewhere, including
without limitation offline and on sites linked to from the Website.

This Privacy Policy may be modified from time to time; the date of the most recent revisions will
appear on this page, so check back often. Continued access of the Website by you will constitute
your acceptance of any changes or revisions to the Privacy Policy.

 

The Type of Information the Website Collects

1. Contact Information. We may collect your name and email address for e-newsletters or
address and phone number for print subscribers.

2. Payment information for any print or online subscriber

3. Through Google Analytics we may track demographic information that best assists us to
deliver relevant content and information. Google Analytics may also pick up device and location
information. Including information on if you’re reading our website on a desktop or a mobile
phone.

 

Your Information

At no point will we sell your personal information or distribute it unless we have direct consent
from you. Our magazine and website is built off you and we do not want to betray that trust.

 

Ads

To keep your information safe and keep our site endemic we don’t work with any programmatic
ad serving platforms at this moment. We do, however, work with approved direct partners to
serve third party ads that could have their own tracking activities.

 

Facebook

To serve you relevant articles on Facebook we have a Facebook tracking pixel that allows us to
“boost” articles to people who have visited our website and that we know are interested in our
writing. We also use this pixel to create lookalike audiences to help grow and market ourselves.

 

Cookies

You may have read about “cookies,” nuggets of information that are placed by a Website in a
storage place on your own computer. We may use cookies to control the display of ads and to
record registration and personalization information to better serve you on other platforms.

Some of our advertisers occasionally serve you cookies as well. We do not have control over
cookies placed by advertisers.

We participate in affiliate marketing and allow affiliate links to be encoded on some of our
pages. This means that we may earn a commission when you click on or make purchases via
affiliate links and affiliate partners may use cookies to understand your use of the services. These
affiliate links are used for products that our editorial team deems worthy of coverage.

If you do not want the benefits of these advertising cookies, you may be able to opt-out by
visitinghttp://www.networkadvertising.org/optout_nonppii.asp.

If you don’t want any cookies, you can find extensions such as Ghostery or the browser itself to
stop and refuse cookies. By doing so though some websites might not work properly.

 

Users Outside the United States

For residents of the European Economic Area (EEA), we advise that your personal information
will be transferred to and processed in the United States, which has data protection laws that are
different than those in your country and may not be as protective.

Residents of the EEA have the right to:

 Access your personal information;

 Delete, or request deletion of, your personal information;

 Object to or restrict processing of your Personal information;

 Request portability of your Personal information;

 Complain to your local data protection authority at any time;

 Object to automated decision making; and

 Update your personal Information.

 

Withdrawing your consent will not affect the lawfulness of any processing we conducted prior to
your withdrawal, nor will it affect processing of your Personal information conducted in reliance
on lawful processing grounds other than consent.

If we ask you to provide Personal information to us to comply with a legal requirement or enter
into a contract, we will inform you of this and let you know whether providing us with your
Personal information is required and if not, the consequences of not sharing your personal data
with us.

We endeavor to apply suitable safeguards to protect the privacy and security of your Personal
information and to use it only consistent with your relationship with us and the practices
described in this Privacy Policy. We also take steps to minimize the risk to your rights and
freedoms by not collecting or storing sensitive or special categories of Personal information
about you.

 

Kids and Parents

This Website is not intended for use by children, especially those under age 13. No one under
age 13 is allowed to provide any personal information or use our public discussion areas, forums
and chats. Minors between the ages of 13 and 17 must get the permission of their parent(s) or
legal guardian(s) before making purchases, including subscriptions, on this site.

If your children disclose information about themselves in publicly accessible areas of the
Website, they may get unsolicited messages from other parties. Accordingly, you should tell
them not to do so.

If you’re worried about your children’s activities or their privacy on our site, we encourage you to
contact our Privacy Policy Coordinator as described below.

 

Privacy Contact

To withdraw consent or exercise these rights, please contact us via email
at byardley@bigstonepub.com